Discounts are passe; cashback is king at Paytm Mall's 'Mera Cashback Sale'

Cashback is the buzzword during the Paytm Mall Mera Cashback Sale on Paytm Mall, owned by Paytm Ecommerce Pvt. Ltd.

This is the platform's first festive season sale from 20th to 23rd September. The company has earmarked Rs. 501 crore in assured cashback during this sale, and is working jointly with brand-authorized stores, large retail chains and small shopkeepers to help them serve a wider set of customers.

A cashback is a reward that is paid as a percentage of money earned by customers when they purchase on Paytm or Paytm Mall. Paytm Mall's latest Mera Cashback Sale is geared towards offering customers the maximum savings as the money is credited into the customer's Paytm Wallet.

This money can be used to pay at a wide range of online and offline destinations. Additionally, customers are being rewarded with Paytm Mall's Lucky Lifafa, where every order will be followed by a surprise gift for the customer.

In addition to the amazing cashback offers, Paytm Mall is also running Flash Sales from 2 pm to 6 pm and 8 pm to midnight. These limited period sales will host special offers on best selling smartphones, apparel, small and large appliances and more.

"Cashback is a great way of saving money and getting more value out of a purchase. Unlike other platforms where customers are obligated to use their cashback on the respective platform, our customers have many more possibilities as our cashback can be used at millions of merchant outlets across India," said chief operating officer of Paytm Mall, Amit Sinha.

Besides cashback in the Mera Cashback Sale on Paytm Mall, customers also have more and more to gain. The Sale is offering 25 lucky smartphone buyers a chance to win 100 percent cashback on their purchases every day. They also stand a chance to win Paytm Gold over every single day of the sale. 

-ANI