Delhi, Mumbai to host kids fashion week

India Kids Fashion Week (IKFW) 2017 edition is set to take place here on July 29-30 and then travel to Mumbai on August 12-13.

IKFW in association with Asian Paints, Crocs and Sony Yay, is an initiative by Event Capital (a Laqshya Media Group Company) and Craftworld Events.

Its fifth season will showcase creations of various designers and brands catering to children's fashion.

"There was a huge need in the market for a platform like this which showcases kids fashion. With IKFW, we want to make our mark as the biggest platform for kids fashion industry which will help brands and designers to reach their target audience directly.

"Additionally, IKFW will be a great confidence building exercise and exposure for the kids, while they're also having fun," Manoj Mahla, Director, Craftworld Events, said in a statement.

Various fashion brands like Biba, Kids Around, Azzura, Amayara, Enchanted Velvet, Papa Jaama, Little Divas, Cubmarks, Sugar Candy, Many Frocks, Tiber Taber, Neevov, Blossoms, Nimbus, Cuddle for Cubs, Kidzania and Little Pocket Store are associated with IKFW this year.

The previous editions of IKFW saw celebrities like Sushmita Sen, Karisma Kapoor and Sohail Khan in attendance.

-IANS